Trusted information for women who want to get the best from their bodies


Learn how to feel and perform your best



We live in a world where sport was made for men. 


Whether we're competing at the highest level or running a local 5k, we often feel like something is missing when it comes to getting the best from our bodies.

That's because most of the research, product development, and cultural norms in sport are centered around men. Traditionally women have been considered too ‘messy’ because of their hormones or not as important as men because our sport doesn’t bring in as much money. 

Finding the right information can feel overwhelming. Every week it seems that someone is promoting a new diet, product, or regime that’s guaranteed to work. 

Getting the information you need to reach your goals shouldn't be so hard. That's why we cut the bullshit and find the information you need to get the best out of your body.


Here’s how we do it:

The Women's Performance Podcast

Join us for a weekly conversation with an expert who will help you get the most out of your body.


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We host educational events centered around active women.  Learn more about our next virtual event on 1/11/23


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It seems that the market has finally woken up to the opportunity for women. How do you know who to trust? We vet the products for you. 


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Free eBook

Your Guide to the 4 Pillars of Women's Performance

Science-backed and bullsh*t free 

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Are you a coach, trainer, dietician, or other practitioner who works with female athletes?


Learn more about how we can help you get the best out of your female clients here.


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For the first time, women are learning to work with their physiology. Here's how it's making a difference: 


"I can manage my hydration and temperature regulation (so I don't overcook!) in long endurance events; fuel my efforts without sidelining myself with GI distress, and maintain the power I need to keep pushing as a master's woman athlete."


When I understood that my body is different through my cycle, my whole mindset changed. I accepted how I felt, stopped fighting it and adapted my lifestyle to my physiology. Instead of feeling guilty for eating more during the luteal phase, I'm now grateful that I can fuel my body.

Jamie Sonet

When I have a workout/ride or run where I'm not feeling great or just sucking wind, I step back and think about where I might be in my cycle. instead of being mad, I recalibrate my session to meet myself where I am.

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