Training, nutrition, & lifestyle resources for active women

The information you need from experts you can trust


Download our FREE Guide to Lifting Heavy Weights for Women 💪

If you feel like the sports and fitness industry wasn't made for you, you're right.

Despite the lack of coverage, research, and positive messaging, women are proving that their potential is limitless. Any woman can get the best from her body with the right tools and resources.

Here's how we help women unlock their full potential:


Fueled: A Comprehensive Nutrition Course for Active Women is now available.


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The Women's Performance Podcast

Join us for a weekly conversation with an expert who will help you get the most out of your body.

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We host educational events throughout the year focused on active women.

Coming soon

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The Female Athlete Guide 

A playbook to help active, feisty women get the best from their bodies

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What We Learned at the Female Athlete Conference

Jun 27, 2023

Why Are Ultra Athletes Suffering from Anxiety and Depression?

Jun 05, 2023

The Future of Basketball Comes to Victoria

May 30, 2023

4 Pillars of Female Performance



Mental Health




Are you a coach, trainer, dietitian, or other practitioner who works with female athletes?


Learn more about how we can help you get the best out of your female clients here.


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For the first time, women are learning to work with their physiology. Here's how it's making a difference: 


"I can manage my hydration and temperature regulation (so I don't overcook!) in long endurance events; fuel my efforts without sidelining myself with GI distress, and maintain the power I need to keep pushing as a master's woman athlete."


When I understood that my body is different through my cycle, my whole mindset changed. I accepted how I felt, stopped fighting it and adapted my lifestyle to my physiology. Instead of feeling guilty for eating more during the luteal phase, I'm now grateful that I can fuel my body.

Jamie Sonet

When I have a workout/ride or run where I'm not feeling great or just sucking wind, I step back and think about where I might be in my cycle. instead of being mad, I recalibrate my session to meet myself where I am.

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